Fashion Brand
Social Media Strategy & Content
Project Description
A Strategy-First Social Revival
The client engaged IDTG Asia to manage a portfolio of brand social media accounts under one cohesive strategy. While some accounts were newly launched and others more established, all required a refreshed direction to boost engagement and drive audience growth.
We adopted a strategy-first approach – leveraging and repurposing existing assets to maintain brand relevance, spark conversations, and build visibility. Each post was crafted with intention, aligning with both brand identity and audience expectations. From content planning to growth-focused execution, we revitalised the client's social presence across platforms, delivering feeds that are active, consistent, and primed for long-term success.
